More than just a runway event, Modinity Fashion Parade 2025 (MFP 2025) proved itself as a platform for creativity, innovation, and self-expression. With over 2,000 invitation packages sold out in under 48 hours, this highly anticipated event at The Hall, Senayan City Mall brought together fashion enthusiasts, designers, and industry leaders to celebrate style and individuality.

What makes MFP 2025 truly exciting is not just the show-stopping collections but the way it inspires a new wave of young designers, entrepreneurs, and fashion lovers to embrace their identity through fashion. The event showcased collections that fuse tradition with modernity, proving that fashion is more than just clothing—it’s a movement.

Empowering the Future of Fashion
This year, Calla, the newest member of Modinity Group, made its grand debut with the Pansy In The Air collection, featuring signature bold and pastel hues inspired by the pansy flower, symbolizing courage and creativity. As an emerging brand, Calla represents the new generation of fashion entrepreneurs, bringing fresh ideas and redefining modern style.

Meanwhile, Buttonscarves’ Dazzling Festive collection exuded confidence with daring colors and intricate bead embellishments, while Benang Jarum’s collaborations—including the elegant Festive Finesse with Indonesian pop diva Raisa—highlighted the power of music and fashion working together.

The Nada Puspita Raya Romance collection transported audiences into a world of Islamic Mughal elegance, blending historic architecture-inspired motifs with romantic vintage floral patterns. Zyta Delia’s Aeré collection, inspired by the effortless flow of movement, encouraged women to embrace practical yet elegant fashion for their daily lives.

Fashion Meets Technology and Instant Accessibility
This year, MFP 2025 also embraced the "See Now, Buy Now" experience, allowing visitors to instantly purchase pieces fresh off the runway. This approach not only enhances audience engagement but also reflects the changing fashion landscape—where digital integration and immediate accessibility define the future.

A Celebration of Diversity and Global Influence
MFP 2025 wasn't just about clothes—it was about representation and breaking barriers. Halima Aden, a trailblazing hijabi model and global fashion icon, joined the runway alongside Laura Basuki, Putri Marino, and Alyssa Daguise, proving that fashion belongs to everyone, regardless of background.

The event also featured musical performances from Raisa, Rossa, and Ruth Sahanaya, merging fashion and entertainment to create a multisensory experience.

A New Era for Indonesian Fashion
As one of the biggest fashion events in Indonesia, Modinity Fashion Parade 2025 sets the stage for young creatives to push boundaries, innovate, and make their mark in the industry. With its commitment to empowerment, inclusivity, and creativity, Modinity continues to pave the way for the next generation of fashion leaders—in Indonesia and beyond.

For those looking to redefine their style and be part of the future of fashion, MFP 2025 was more than a show—it was an invitation to dream bigger and dress bolder.