MARRIOTT INTERNATIONAL INDONESIA ADVANCES SUSTAINABILITY AND SOCIAL IMPACT
Marriott International's eco-friendly initiatives in Indonesia mark a sustainable transformation in the hospitality industry.
Marriott International is at the forefront of a comprehensive sustainability drive, pledging to address global environmental and social challenges. Their 'Serve 360: Doing Good in Every Direction' initiative reflects Marriott's core value of "Serve Our World" and aligns strategically with the United Nations Sustainable Development Goals.
'Serve 360' focuses on four key areas: Nurture Our World, Sustain Responsible Operations, Empower Through Opportunity, and Welcome All and Advance Human Rights. Marriott's commitment to sustainability spans every aspect of its operations, from hotel design to guest experiences.
The heart of their sustainability strategy lies in reducing their environmental footprint. By 2025, Marriott aims to cut water intensity by 15%, carbon intensity by 30%, landfill waste by 45%, and food waste by 50%. They are also striving for a minimum of 30% renewable electricity use and a 100% Sustainability Certification for all Marriott International Hotels.
In Responsible Sourcing, they plan to source 95% of products responsibly, covering key categories like animal proteins, bottled water, and cleaning supplies. Additionally, 50% of all produce will be locally sourced, and all eggs will come from cage-free sources.
Marriott International is also working on enhancing sustainability in the Asia Pacific region (excluding Greater China) by installing over 400 electric vehicle (EV) chargers by 2025. Their long-term goal is to reach net-zero value chain greenhouse gas (GHG) emissions by 2050.
Sustainability Initiatives in Indonesia
Indonesia plays a pivotal role in Marriott International's sustainability journey, with over 40 hotels embracing sustainability. Hydroponic Herb Gardens have been introduced in these hotels, supplying fresh herbs and salads for their restaurants. W Bali – Seminyak now sources at least 15% of fresh produce ingredients from its on-site garden, with other hotels following suit.
To promote sustainable transportation, The Westin Jakarta has partnered with Bluebird Group, offering guests luxury rides in electric vehicles. Sheraton Bandung Hotel & Towers has installed an Electronic Vehicle Charging Station.
The St. Regis Bali Resort is actively involved in reef conservation, providing new homes for reef life and encouraging coral growth. Divers of all levels can explore the underwater world with marine professionals.
Sheraton Senggigi Beach Resort reduces food waste by composting surplus foods, using the compost to grow greens at the Chef's Garden, which are then used in resort cuisine. Sthala, a Tribute Portfolio Hotel, Ubud, Bali, uses the "Modern Teba" waste disposal system to decompose organic waste.
Marriott International Hotels in Indonesia collaborate with external organizations to distribute surplus food to reduce food waste. In 2018, Marriott International eliminated single-use plastic straws and stirrers from its hotels worldwide. In 2019, they unveiled plans to replace small, single-use toiletry bottles with larger, pump-topped bottles.
The Laguna, a Luxury Collection Resort & Spa, Nusa Dua, Bali, and The St. Regis Bali Resort partner with Biosystems Indonesia to produce pure, pH-balanced drinking water. The system can refill 10,000 bottles daily and offers the option of producing sparkling water.
Marriott International encourages its employees, partners, and stakeholders to join the collective effort to drive positive change in the world. Together, Marriott's Serve 360: Doing Good in Every Direction initiative continues to make a significant impact on global sustainability, and the company remains committed to empowering communities. For more insights into how Marriott International is making a difference with Serve 360, visit Serve360.marriott.com#THE S MEDIA #Media Milenial #Marriott International #sustainability #Indonesia #eco-friendly initiatives #environmental footprint #sustainability goals #Responsible Sourcing #reef conservation #food waste reduction #plastic waste reduction