Empowering Diversity and Personalized Beauty Experiences


In a celebration of diversity and confidence among Indonesian women, MRA Media is gearing up to launch Beautysity, a premier beauty and wellness exhibition set to dazzle visitors from June 27 to June 30 at City Hall, Pondok Indah Mall 3. This four-day extravaganza promises an immersive experience into the world of beauty, curated directly by MRA Media's esteemed beauty editors.

Diverse Representation and Inspiration

Beautysity, derived from "Beauty Diversity," is not just an exhibition but a testament to the rich tapestry of Indonesian beauty. The event will showcase a wide array of beauty products and treatments tailored for Indonesian women. Spearheaded by icons such as Ariel Tatum, Shareefa Daanish, and Susan Sameh—selected by the teams of Harper's Bazaar Indonesia, Cosmopolitan Indonesia, and Her World Indonesia respectively—Beautysity aims to empower and celebrate individuality.

Exquisite Offerings Across Four Sections

Anticipating over 35,000 visitors, including 10,000 VIPs, Beautysity will feature distinct sections catering to different tastes and preferences. Attendees can explore luxury, affordable luxury, wellness, and healthy food segments, each offering the latest products, personalized experiences, and exclusive offers. This inclusive approach extends to the Beauty Avenue, where beauty workshops, educational talks, and performances by Indonesian musicians await.

A Unique Blend of Personalization and Experience

Ria Lirungan, MRA Media's director of editorial strategy, highlighted Beautysity's unique appeal: "The difference between Beautysity and other exhibitions is the personalization, experience, and collaboration. We are introducing facilities designed to cater to both women and men, promoting wellbeing in a way that few exhibitions have done before. Our goal is to provide a deeply personalized experience for beauty and wellness enthusiasts."

Looking Ahead

As Beautysity prepares to open its doors, excitement is palpable among beauty aficionados and industry insiders alike. This event promises not only to redefine beauty standards but also to inspire conversations around self-care, diversity, and empowerment. For four days, Jakarta will be immersed in a celebration of beauty in all its forms, setting new benchmarks in the realm of beauty exhibitions.

For more information and updates, visit Beautysity's official website or follow them on social media.

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