HOSPITALITY CHIEFS

ARCHIPELAGO INTERNATIONAL LAUNCHES INNOVATIVE INTEGRATED BOOKING ENGINE TO ENHANCE HOTEL MANAGEMENT

New Platform Promises to Streamline Hotel Bookings and Enhance Guest Experiences

15.10.2024
BY MAXWELL SOETOMO
SHARE THE STORY

Archipelago International, the largest private hotel group in Southeast Asia, has unveiled its latest innovation, Arch IBE (Integrated Booking Engine), at a launch event held at The Grove Suite by Grand Aston. Arch IBE offers a comprehensive solution aimed at boosting direct hotel bookings while creating a seamless and engaging online experience for guests.

Designed specifically for small to medium-sized properties, Arch IBE provides a range of services, including website design, digital marketing, an integrated booking engine, and real-time reporting and analytics. These features are tailored to help hotels enhance their online presence and increase room sales. By streamlining the booking process for both guests and hotel managers, Arch IBE reduces reliance on Online Travel Agencies (OTAs) and enhances profitability through direct bookings.

The intuitive design and real-time analytics dashboard of Arch IBE deliver valuable insights into hotel performance, enabling operators to refine strategies and maximize revenue. The custom website designs reflect the unique characteristics of each property, ensuring hotels make a strong impression on potential guests from their very first interaction on the site.

Key Features of Arch IBE Include:

  • Customized Website Design: Arch IBE provides optimized website designs tailored to hotel branding, enhancing engagement and conversion rates.
  • Integrated Booking System: The intuitive, fast, and secure booking system integrates with hotel management systems, ensuring a smooth reservation process.
  • Data-Driven Analytics: Real-time analytics empower hoteliers to make informed decisions regarding revenue and performance.
  • Tailored Digital Marketing Services: With targeted marketing strategies, Arch IBE enhances online visibility and attracts more visitors to hotel websites.

"With Arch IBE, hotels can strengthen their direct booking capabilities, gain greater control over the guest experience, and potentially enhance profitability. Arch IBE also assists hotels in creating a seamless and personalized brand journey for guests, starting from their first visit to the website through to the booking process," said Chris Legaspi, Chief Commercial Officer of Archipelago International.

Arch IBE represents a significant breakthrough in hotel management, designed to meet the evolving demands of the hospitality industry. The platform aims to provide efficient and integrated solutions to enhance operational management and ensure long-term success in an increasingly competitive market. Arch IBE is set to revolutionize how hotels manage their online presence by offering a user-friendly experience.

For more information, please visit www.archipelagointernational.com or follow @archipelagointernational and @archibeofficial on Instagram.

#THE S MEDIA #Media Milenial #Archipelago International #Arch IBE #Integrated Booking Engine #hotel management #direct bookings #digital marketing #hospitality industry #small and medium properties #real-time analytics #website design #guest experience #travel technology #hotel profitability #online presence

LATEST NEWS