FROM LOMBOK TO PARIS: HOW PINTU INCUBATOR IS REDEFINING THE FUTURE OF INDONESIAN FASHION
Inside the cross-cultural collaborations turning traditional textiles into tomorrow’s global trendsetters.

What if the next big thing in global fashion wasn’t born in Milan or New York—but in Lombok?
At Première Classe Paris 2025, that vision took center stage as Lakon Indonesia, through its global initiative PINTU Incubator, unveiled capsule collections that seamlessly merged Indonesian craftsmanship with French design innovation. This wasn’t just a showcase—it was a conversation between cultures, one woven in threads of tradition and modernity.
With Paris as its runway and collaboration as its core, PINTU Incubator proved that Indonesian fashion isn’t just ready for the world stage—it’s redefining it.
A New Era of Fashion Diplomacy
Fashion has always been about more than fabric—it’s about stories, people, and connections. That’s exactly what PINTU Incubator, co-initiated by Lakon Indonesia, JF3 Fashion Festival, and the French Embassy in Indonesia (Institut Français d’Indonésie), set out to achieve.
“Indonesia’s heritage doesn’t just belong in museums—it belongs in the future,” said Thresia Mareta, Founder of Lakon Indonesia and Co-initiator of PINTU Incubator. “Première Classe gave us the chance to prove that our artisans can meet the world’s standards while staying true to our roots.”
Through residencies, mentorship, and international exhibitions, PINTU bridges young Indonesian designers with global audiences, giving local creativity the platform—and confidence—it deserves.
Residency Magic: When Paris Meets Lombok and Tegal
Two collaborations stole the spotlight this year, each a testament to what happens when heritage meets high fashion.
Priscille Berthaud, a graduate of École Duperré Paris, worked with Lombok weavers to reinterpret traditional tenun structures into striking silhouettes—structured yet soft, echoing the island’s rhythm in every fold.
Meanwhile, Kozue Sullerot from Enamoma (École Nationale de Mode et Matière – PSL Paris) brought fresh energy to the batik of Tegal, experimenting with new motifs that made centuries-old artistry feel instantly modern.
These weren’t just concept pieces. They were market-ready collections—ready to be worn, photographed, and purchased by global buyers. Proof that Indonesian heritage isn’t a niche; it’s a global conversation.
Next-Gen Indonesian Brands Step into the Paris Spotlight
Beyond the residency showcase, two rising local brands—Denim It Up and Lil Public—made their international debut. After seven months of intensive mentorship under PINTU, both brands brought streetwise confidence and youthful edge to Paris.
Supported by Indonesia’s Ministry of Creative Economy and Jakarta’s Department of Tourism and Creative Economy, their presence signaled a generational shift: Indonesian youth are not just inspired by global fashion—they’re shaping it.
When Mentorship Meets Movement
This year’s PINTU lineup also marked a milestone partnership with École Duperré Paris, led by Director Alain Soreil, who described the collaboration as “a bridge between two worlds of design.”
“Through PINTU, our students and Indonesia’s artisans learn from one another,” Soreil said. “It’s not just fashion education—it’s cultural exchange in motion.”
From workshops to joint residencies, this partnership is setting the tone for what might become a long-term creative alliance between Indonesia and France’s fashion ecosystems.
Lakon Indonesia: Beyond a Brand
Founded by Thresia Mareta, Lakon Indonesia is not just another fashion label—it’s a movement that transforms cultural preservation into a living, wearable philosophy.
With its mantra, “Drawing the wisdom of the past into the future,” Lakon creates a space where design, craftsmanship, and empowerment intersect. Through platforms like PINTU, it gives new life to traditions while supporting local artisans and emerging designers.
A Global Stage, A Shared Story
By bringing Indonesian artisans to the heart of Paris Fashion Week’s ecosystem, PINTU Incubator isn’t just strengthening fashion ties—it’s shaping cultural diplomacy. The initiative’s success has already earned recognition from French institutions and international buyers alike, signaling that Indonesia’s next export might just be creative innovation itself.
Fashion, in this context, becomes more than aesthetics—it’s dialogue, it’s empowerment, and it’s proof that collaboration knows no borders.
Because sometimes, all it takes to connect two worlds… is a single thread.
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