When it comes to transforming tradition into a thriving creative economy, a few standout districts and cities in Indonesia are proving to be game-changers. Through the Ministry of Tourism and Creative Economy’s flagship program, the Creative District Development Program (KaTa Kreatif 2024), five regions have emerged as role models—blazing a trail in innovation, entrepreneurship, and cultural preservation.

With a vision to empower 14,510 creative economy actors who have joined the program since 2021, KaTa Kreatif 2024 continues to spotlight the diverse ways local traditions can fuel modern economies. These five chosen regions illustrate how creativity, heritage, and entrepreneurship come together to inspire communities and build a sustainable economic future.

Banyumas: Where Ancient Theater Meets Modern Creativity
In Banyumas, Central Java, the performing arts are more than just entertainment—they’re an economic powerhouse. Renowned for its vibrant traditions like wayang, ebeg, and lengger, Banyumas is redefining how performing arts can evolve. By seamlessly merging traditional storytelling with contemporary elements, local artists are creating performances that captivate global audiences while staying true to their roots.

The district’s ability to package heritage as a competitive product has earned it accolades, including the KaTa Kreatif 2023 award for performing arts. This innovation doesn’t just entertain—it strengthens the local economy and proves that heritage and progress can go hand in hand.

Sleman: The Animation Hub You Didn’t Know About
Nestled in Yogyakarta, Sleman is quietly establishing itself as a powerhouse in film, animation, and video (FAV). With a burgeoning industry supported by five universities and two colleges offering FAV-related programs, Sleman has become the creative cradle for Indonesia’s next generation of animators.

The district’s studios have even caught the attention of international networks, showcasing that local talent can compete on a global stage. For Sleman, the goal is clear: to create a thriving ecosystem that turns students into global content creators while uplifting the local economy.

Batang: Crafting a Legacy One Stitch at a Time
If you’ve never heard of Batik Rifaiyah, you’re missing out on a story that blends faith, artistry, and resilience. Born in Batang, Central Java, this batik style originated as a form of expression during Dutch colonial rule, with patterns inspired by Kiai Rifa’i’s teachings. Today, Batik Rifaiyah is more than a tradition—it’s a badge of identity and innovation.

Beyond batik, Batang’s creative landscape includes action figures made from bamboo, wooden bags, and wristwatches crafted with intricate precision. These unique products are proof that craftsmanship and innovation can create a sustainable economy rooted in culture.

Makassar: Culinary Heritage with a Twist
Makassar isn’t just a foodie’s paradise—it’s a culinary innovator. From the rich flavors of coto Makassar to the sweet indulgence of pisang epe, the city’s recipes are steeped in history and culture. But what sets Makassar apart is its ability to turn its culinary heritage into a thriving industry that draws tourists and generates economic value.

For Makassar, food isn’t just sustenance—it’s storytelling. Every dish tells a tale of tradition, creativity, and community, creating an unforgettable experience that lingers long after the last bite.

Pangkalpinang: Small Bites, Big Impact
Who would have thought that otak-otak ase, a local delicacy from Pangkalpinang, would become a culinary icon capable of generating significant revenue? With monthly tax contributions reaching Rp130 million, this humble snack exemplifies how local flavors can transform into big business.

Pangkalpinang’s success in the culinary subsector is inspiring creative entrepreneurs across the region. It’s not just about food; it’s about the power of local ingenuity to build thriving communities and boost regional economies.

A Blueprint for the Future
KaTa Kreatif 2024 is more than a program—it’s a movement. By highlighting these creative pioneers, the Ministry of Tourism and Creative Economy is setting the stage for other districts and cities to explore how their unique traditions can drive modern growth.

From Banyumas’ performing arts to Pangkalpinang’s culinary mastery, these five regions are living proof that the creative economy isn’t just about business—it’s about celebrating culture, empowering communities, and shaping Indonesia’s future.