Honda Motor Company, Ltd. is competing in introducing future technology with its technological advantages. The Japanese company introduced the development of the technology they are pursuing to face the challenges in the future. This is in line with Honda's 2030 vision which wants to serve people worldwide with "the pleasure of developing their life potential".

This primary role was assigned to Honda R&D Co., Ltd., to carry out research and development of Honda technology and outstanding research on technology. The hope is that it will bring new value to people by expanding the potential of mobility to 3 dimensions, then 4 dimensions that defy the boundaries of space and time, and finally to outer space.

Keiji Ohtsu, President and Representative Director of Honda R&D Co., Ltd., said. "All the initiatives we are introducing today are for the challenges Honda is taking in new areas. Through the creation of new mobility, Honda will continue to strive to change the value people place on mobility and make positive change for society."

This new initiative is made possible by crucial technologies Honda has accumulated to date, including combustion, electrification, control, and robotics. Honda will strive to realize the pleasure of developing the potential of people's lives in new areas, such as the Honda eVTOL (electric Vertical Take-Off and Landing) aircraft, which was developed by utilizing various key Honda technologies to make it more accessible to more people.

The Honda eVTOL, for example, will have safety features at a level equivalent to that of a commercial passenger aircraft, which is realized by its simple structure and allows the Honda eVTOL to take off and land in the city center without causing noise problems.

Honda will also develop the Robot Avatar to expand the range of human capabilities virtually without time, place, or space limitations. Honda's Avatar Robot will be equipped with a multi-finger hand, with the ability to carefully pick up small objects with the fingertips and the power to unscrew tight things.

Intending to put Honda's Avatar Robot into practical use in the 2030s, Honda is pursuing development to test the technology before the end of the fiscal year ending March 31, 2024.

Honda has also initiated initiatives to seek to expand human activity and development on the moon. Honda is conducting joint research with the Japan Aerospace Exploration Agency (JAXA) to contribute to various human activities on the lunar surface.

In addition, there are remotely controlled robots on the lunar surface to minimize risks to astronauts and allow people to enjoy the experience of being on the moon from Earth virtually. Honda is also working on developing a small rocket. The development of this rocket was initiated by a proposal made by young Honda engineers who wanted to build a small rocket by utilizing key technologies.