On any given day, Jakarta buzzes with life. But between April 14–16, 2025, the city quietly became a gathering point for big ideas that could reshape how we explore the world.

One of the guests in town? Gloria Guevara Manzo, a well-known voice in global tourism and former Minister of Tourism in Mexico, who stopped by as part of a broader tour across Asia. While she came to attend official forums, what stood out wasn’t politics. Instead, it was a possibility for Indonesia's future in tourism.

A City Full of Ideas and Inspiration
Jakarta’s unique blend of modernity, history, and greenery made the perfect backdrop for conversations about sustainable travel. Guevara Manzo attended the UN Tourism CAP-CSA 2025 Forum, where delegates from across Asia gathered to share ideas on how tourism can grow in ways that are not only economically strong but environmentally and culturally thoughtful.

From exploring circular economy models to discussing ways to make tourism more inclusive, the event felt less like a conference and more like a collaborative brainstorm between passionate changemakers.

And Jakarta rose to the occasion—offering both urban energy and serene spaces, like the Hutan Kota by Plataran, where guests mingled under the trees during a Ministry-hosted dinner.

Travel as a Force for Connection
Guevara Manzo also met with Indonesia’s tourism leaders to exchange insights on how different countries are adapting to a new era of travel—one that values connection over consumption, and experience over excess.

It’s a shift that resonates especially with younger travelers. Whether it’s choosing eco-lodges over chain hotels, volunteering abroad, or seeking local experiences instead of Instagram checklists, today’s generation is redefining what travel means—and how it can make a difference.

Indonesia in the Global Spotlight
Indonesia’s role in these global conversations is growing. As one of Asia’s most culturally rich and naturally stunning destinations, it's uniquely positioned to lead by example when it comes to sustainable tourism. Events like the UN Tourism forum showcase how the country isn’t just welcoming tourists—it’s shaping the future of travel itself.

So while the visit may have flown under the radar for most, it quietly reinforced an important message: the next wave of tourism will be more thoughtful, more inclusive, and more human.

And Jakarta? It’s right at the heart of it.